Marianna was contracted by Prestige Academy to assist in designing the curriculum for a proposed BCom degree in Digital Marketing, because of her specialised knowledge and understanding as well as work experience in this particular field. She was a valuable team member, always acted professionally and delivered whatever was necessary on time. Ultimately the program submitted required only a few modifications and tweaking to pass the accreditation evaluation.”

- Dr Johann Hugo, Head of Department (Prestige Academy)

 

Boguslavsky & Co were contracted to conceptualize and compile the framework and modules for South Africa's first three year digital marketing degree to be offered by an accredited university. 

The core tasks of the creation of the digital marketing degree framework included:

  • Research and benchmarking against overseas institutions offering similar degrees
  • Research into textbooks and best online resources to be included in the accreditation application
  • Drawing up a program outline structure, which included suggestions for possible module titles and the credit value of each
  • Compiling the specific outcomes, assessment criteria and associated content for each module
  • Compilation and curation of each module under the three year digital marketing degree framework
  • Compilation of the info on the allocated components in preparation of the SAQA document

 

 

 

 

 

 

 

 

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