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video content strategy

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Innovative Video Marketing for a Tech Startup

One of our recent tech startup clients was Joan (by Visionect) - the focus was on researching, compiling and implementing an omni-channel digital strategy along with a content strategy for their social media channels. One of the content themes focused on brand awareness through innovative video marketing.

Inspired by Jimmy Kimmel's series of celebrities reading mean tweets about themselves, I asked some of the Joan team to read (and address) a few of the Instagram comments they have recently received over on their Instagram profile.

This was the final result - not only were we able to address some of the more ridiculous questions but we were able to showcase the product and the team behind the product:

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Video content strategy for your business

Video is becoming the most powerful way of communicating.  

By 2017, 74% of all internet traffic will be video. 

The time for brands to start planning their video content strategy is NOW.

At 'Boguslavsky & Co', we're embracing this increasing demand for video content by showcasing what's truly unique and different about our digital agency with our very first agency video. Produced in-house with the help of a phenomenal videographer. 

Video content is the personality of your brand - the type of video depends on your business objectives as to what you are trying to accomplish. That's something we help brands with - we seek to understand you key business goals along with your brand's audience - who you are trying to reach, what interests you, how can we frame the narrative of your brand. We help brands get creative whilst still retaining their brand identity.

Get in touch. Let's do something cool together. 

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